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In Technology, Simplicity Sells!

Wonderful talk by David Pogue, NYT Technology Columnist.

New York Times technology columnist David Pogue opens his talk with a rousing musical number about the trials of customer support, then launches into some sharp commentary on “The Software Upgrade Paradox” (“Improve a piece of software enough times, you eventually ruin it”). Next he takes on the worst interface design offenders, the causes of “Software Rage.” After a couple of trips back to the piano, Pogue moves to the success stories, offering examples of products that celebrate the power of simplicity.

Link to TED Talks Page

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April 14th, 2007 at 1:05 am

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